What is APPP?
A People Party Productions is a promotional business that exists to help small shops and creatives gain momentum and direction for their brand. We create cross promotional and strategic marketing opportunities through fun customized events, social networking, and basic marketing services. We specialize in a curated maker market known as the People Party Craft Fair with over 50 vendors, artist, live music, and specialty booths. #peoplepartycraftfair #whereyoulive
Who is APPP?
APPP is Jen Harmel, co-founded by husband Forrest Harmel in 2013. While Forrest is now focused on his own craft work @forrestwoodworks, Jen continues to develop the APPP business platform with a growing network of makers and small business creatives. Together they have a lovely little family of creatives, Amora Joy, 5, who loves to make things all day long with play dough and art supplies, and little Forrest Reign, 1, who loves to climb on everything and put things in his mouth all day long.
What’s the APPP story?
A People Party Productions all started with a desire to generate a crowd and exposure for local .musicians and artists.
Our first event started off as a live music event with some friends at a coffee shop in 2012. Naturally, the venue had a great turnout and we wanted to do it again! So we did! The next fall APPP invited local creators to join the fun with another lineup of local musicians. It felt like nothing less than a people party...production! It was the first official People Party Craft Fair and it was magical!
From this place, over 50 of our vendors have either launched their business, strengthened their brand, and/or have gained more exposure and experience as a vendor.
As for our marketing facets, after working to promote hundreds of small shops , we can't help but extend the invitation to strengthen their brand. As we've watched the way social media has become the bread and butter for most creatives, we want to help small shops have success in and between our events. With a background in Marketing and Graphic Design, Jen is able to beautifully overlap our promotional events with the opportunity to invest in brand development and marketing strategies.